Automation

Boosting E-commerce Sales Using WhatsApp Drip Sequences

By Product SpecialistJune 05, 20265 min read

Most customers abandon their checkout processes. Traditional email marketing sees open rates of less than 20%, whereas WhatsApp messages are opened by almost everyone.

Drip campaigns on WhatsApp help you engage users sequentially:

The 3-Step Abandoned Cart Sequence

**The Gentle Reminder (30 Minutes Later):** "Hey {{name}}, we noticed you left some items in your cart. Need any help completing your order?"

**The Incentive (24 Hours Later):** "Still thinking about it? Here is a 10% discount code to help you make your decision: SAVE10."

**The Scarcity Callout (48 Hours Later):** "Final call! We are holding your cart items for just 2 more hours before returning them to stock."

Auto-Pause on Reply

Pro Sender's drip sequences include an automated 'Pause on Reply' feature. The moment a customer responds to any step, the automated drip pauses, allowing a human agent to jump in on the Live Chat inbox and close the sale!